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FOR IMMEDIATE RELEASE

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[verwijderd] 22 november 2005 10:22

For more information please contact:
Airspray International Inc.
Robert Brands 954/972-7750
Martin Kleinman 718/398-4009
e-mail: r.brands@airsprayintl.com
mkleinman@nyc.rr.com
FOR IMMEDIATE RELEASE
November 22, 2005
AIRSPRAY INSTANT FOAMING TECHNOLOGY USED IN
DENTAL CARE MARKET
Alkmaar, The Netherlands, November 22, 2005 – Airspray instant-foam
dispensing technology continues to penetrate new consumer product
categories worldwide, as evidenced by the recent introduction of O-fresh
Toothfoam in the Pacific Rim.
Researched and developed in the United States, this product
represents a new concept in total oral hygiene and dental care, and is
marketed as a multi-use product (teeth cleaning, breath freshener and
denture cleaning).
The sole agent for O-fresh, BCF International, has introduced the
brand in Asia, initially in Hong Kong, and is widely distributed in the region’s
leading retail chains, including Watsons, Circle K, and UNY.
The launch underscores the potential for yet other new, instant-foam
oral hygiene products, industry observers believe. In mature categories with
infrequent innovations, such as toothpaste, consumers have responded well
to the introduction of instant foam variants.
The Airspray one-touch mechanical pump used in the new foaming oral
hygiene foams from O-fresh is based upon the mini foamer with a one or two
oz. bottle. The new instant-foam Toothfoam offers consumer value-added in
terms of gentle, deep-cleaning formulation that efficiently washes away
bacteria, freshens breath and provides an enhanced oral hygiene experience.
Previously, Airspray one-touch foamers were used in professional
dental care applications, like professional fluor treatments. The O-fresh
product represents the first consumer-based product in the dental care
market.
See: www.ofresh.biz/toothfoam-1.htm
ABOUT AIRSPRAY
Airspray N.V. is a worldwide leader in the design, manufacture and
supply of innovative non-aerosol dispensing technologies used in home,
personal care and commercial product applications. Founded in 1983 in The
Netherlands, Airspray has developed sophisticated user- and environmentally
friendly dispensing solutions for multinational firms in the increasingly
competitive personal care, household product and pharmaceutical markets.
Airspray offers the industry’s widest range of value-added mechanical
foam dispensers, with over 20 versions available. All are based on unique,
patented technologies that work without chemical propellants. Airspray is listed
on the Official Market of Euronext (Amsterdam). In the U.S., the company is
traded over-the-counter (“AYAKY”).
As the role of the dispenser has grown in the sales and merchandising
of “sprayed” consumer products, Airspray’s expertise in research and
development and fast prototyping has helped clients such as Bristol-Myers,
Clairol, Colgate, Henkel-Schwarzkopf, L’Oreal, Unilever, and Yves Rocher --
to name only a few -- differentiate their products. For further information, call
954/972-7750 or 072-541-4666, or visit the company’s web site at
www.airspray.biz.
###

nikkesnada 22 november 2005 11:21

En in NED.

Schuimtechnologie Airspray gebruikt in O-fresh tandpasta

Amsterdam (BETTEN BEURSMEDIA NEWS) - O-fresh tandpasta gaat de schuimtechnologie van Airspray gebruiken. Dat heeft Airspray dinsdag bekendgemaakt. De introductie vindt plaats in de regio Azie/Pacific.

De agent van O-fresh, BCF International, heeft het merk geintroduceerd in Hongkong en maakt onder meer gebruik van de winkelketens Watsons, Circle K en UNY.
De productlijn van O-Fresh is de eerste consumententoepassing van de schuimtechnologie met betrekking tot mondhygiene. Daarvoor werd de techniek alleen nog door tandartsen gebruikt, onder meer bij fluor-behandelingen.

(c) BETTEN BEURSMEDIA NEWS (tel: +31 20 710 1756; fax: +31 20 710 1875)

[verwijderd] 22 november 2005 13:34

En toch, hoe onbegrijpelijk voor mij, blijft de koers zakken. Zelfs nu ook Azië voorzien gaat worden van Airspray technologie. Naar mijn idee wordt het nu toch echt wel aardig onderschat.

[verwijderd] 22 november 2005 18:28

Is Watsons niet het moederconcern van Kruidvat?

[verwijderd] 22 november 2005 18:37

Nog even doorbijten tot rond de € 19.
En als ik het boekje einde dag zie, zitten we daar al vrij snel.

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